Neta: owner, models, markets and what the name means
Facts checked United States status as of 4 September 2026
- Electric-native
- restructuring
Neta was the brand Hozon New Energy launched in 2018 with the N01, a small battery-electric crossover. It went after the cheapest end of the electric market and sold heavily to ride-hailing fleets, which took it to 152,073 registrations in 2022 — more than NIO, Xpeng or Li Auto managed that year — and made it, briefly, the best-selling of China's electric startups.
That position did not survive the price war. Sales fell to 127,496 in 2023 and 87,684 in 2024. Salaries went unpaid, layoffs began in November 2024, the chief executive left in December, and a US$600m funding round collapsed in March 2025. In July 2025 Reuters reported that Neta had booked at least 64,719 sales early between January 2023 and March 2024 by arranging insurance on cars before they were delivered — more than half of the 117,000 it reported for the period.
A creditor filed for bankruptcy review in May 2025 and the court confirmed the process in June. Hozon said in September 2025 that it had more than 400,000 owners and that the company had to keep operating for their sake; by then 1,631 creditors had filed RMB 5.1bn of claims, with the eventual total expected to exceed RMB 26bn.
The brand had built an unusually broad export network for its size — Thailand, where it opened an assembly plant in November 2023, plus Indonesia, Malaysia, Singapore, Uzbekistan, Nepal, Laos, Kenya, Mexico and Brazil. Overseas sales were nearly 30,000 in 2024. During the reorganisation these markets have been handled by local distributors, and Hozon has described the overseas business as one of its more attractive assets.
The brand of Hozon New Energy, which has been in court-supervised bankruptcy reorganisation in Jiaxing, Zhejiang since June 2025.
Production largely stopped in late 2024. Hozon New Energy's bankruptcy review was confirmed on 13 June 2025 and announced on 16 June 2025; Chinese reporting in January 2026 named Shanzi High-Tech as the sole declared intended restructuring investor, with a statutory deadline of 11 March 2026 for a restructuring plan. The outcome after that date could not be established from any source this record could verify.
Key facts
| Chinese name | 哪吒 “nuh-JAH” the name of a child deity in Chinese mythology, best known from the Ming novel Investiture of the Gods and from Journey to the West |
|---|---|
| Also written | NETA, Nezha and 哪吒汽车 |
| Owner | Hozon New Energy |
| Founded | 2018 |
| Headquarters | Tongxiang, China |
| Origin | China |
| First car | Neta N01, 2018 |
| Vehicles | Cars |
| Segment | Electric-vehicle start-up |
| United States | Never sold in the United States — Neta has never been sold in the United States. |
| Sales by year | 152,073 in 2022 — ahead of NIO, Xpeng and Li Auto that year — then 127,496 in 2023, 87,684 in 2024 and 1,213 in 2025 |
| Bankruptcy reorganisation | Confirmed 13 June 2025 and announced 16 June 2025; handled in Jiaxing, Zhejiang, with Zhejiang Zicheng Law Firm as administrator |
| Creditor claims | RMB 5.1bn filed by 1,631 creditors as of 12 September 2025; the company said the total could exceed RMB 26bn |
| Owners | More than 400,000 Neta owners, per the company in September 2025 |
| Overseas | Assembly plant in Thailand from November 2023; operations set up in Indonesia, Malaysia, Singapore, Uzbekistan, Nepal, Laos, Kenya, Mexico and Brazil; nearly 30,000 overseas sales in 2024 |
| Early sales bookings | Reuters reported in July 2025 that at least 64,719 sales were booked before delivery between January 2023 and March 2024 |
Who owns Neta?
Nanning Minsheng New Energy Industry Investment Partnership holds a stake in Hozon New Energy at 11.2%.
Largest single shareholder on the list published for 2023. Municipal state capital from Nanning, Yichun and Tongxiang together put more than RMB 5bn into Hozon. The figure is undated and was not checked against a filing.
Hozon New Energy owns Neta at 100% since 2018.
Neta is the sole car brand of Hozon New Energy, which has been in court-supervised bankruptcy reorganisation in Jiaxing, Zhejiang since June 2025. Any change of ownership depends on the outcome of that process.
The full ownership page for Neta · Is Neta Chinese?
Neta models
| Model | Name in China | Body | Powertrain | Range | Price in China |
|---|---|---|---|---|---|
| 哪吒AYANeta Aya | 哪吒V | SUV | Battery-electric | 401 km CLTC | CNY 69,800 as of |
| 哪吒XNeta X | 新哪吒X (New Neta X) | SUV | Battery-electric | 401 km CLTC | CNY 89,800 as of |
Where Neta is sold
Recorded in 4 market s: CN, Thailand, Indonesia and Malaysia. Where a company publishes only its principal markets, that is a floor and not a complete list.
| Country | Code | Market page |
|---|---|---|
| China | CN | no page yet |
| Thailand | TH | Chinese cars in Thailand |
| Indonesia | ID | Chinese cars in Indonesia |
| Malaysia | MY | Chinese cars in Malaysia |
Neta: questions people ask
- Is Neta still in business?
- Not as a functioning carmaker. Production largely stopped in late 2024 and its parent Hozon New Energy has been in court-supervised bankruptcy reorganisation since June 2025. It sold 1,213 cars in 2025. A restructuring plan was due by 11 March 2026; the result is not confirmed by any source this record could verify.
- Who owns Neta?
- Hozon New Energy Automobile, founded in 2014 by Fang Yunzhou and funded largely by municipal state investment vehicles from Yichun, Nanning and Tongxiang. Its future ownership depends on the outcome of the reorganisation.
- What does Neta mean?
- 哪吒 (Nézhā) is a child deity from Chinese mythology — a boy warrior with a fire-tipped spear and wind-fire wheels, from the Ming novel Investiture of the Gods.
- What happens to people who bought a Neta?
- Hozon said in September 2025 that it had more than 400,000 owners and that keeping the company alive was the only way to protect them. Overseas markets such as Indonesia have had after-sales and parts handled through local distributors during the reorganisation.
Related
Sources for Neta
- Wikipedia, Hozon Auto. Read . Brand launch, first car, sales by year, overseas markets, the collapse timeline and the Reuters report
- Yicai Global, Chinese EV Maker Hozon Auto Goes Into Bankruptcy Review. Read . Court, administrator and dates
- Yicai Global, Hozon Auto Reveals Creditor Claims in Bankruptcy Case. Read . Claims as of 12 September 2025 and the owner count
- Tencent News, 哪吒重整新进展：最迟3月定方案 (Neta restructuring: plan due by March at the latest). Read . January 2026 Chinese-language report on the restructuring investor and the 11 March 2026 deadline