仰望Yangwang

Who owns Yangwang? The ownership chain, BYD's stake and the 2023 deal

Facts checked Chinese holding 100%

Yangwang is Chinese. It is BYD's top brand, launched in 2023 for cars priced above one million yuan, and it exists to show off BYD's own engineering rather than to sell in volume.

Yangwang is BYD's own brand, launched in January 2023 and marketed through Shenzhen Yangwang Auto Sales Co., Ltd. There is no outside shareholder.

The short answer

Controlled by BYD
Stake100%
SinceJanuary 2023
Kindbrand
OriginCN
Name in Chinese 仰望 Yǎngwàng “yahng-WAHNG”
Top of the chainLü Xiangyang
Is it Chinese? Yes

The chain, step by step

  1. Lü Xiangyang holds a stake in BYD since February 1995.

    Wang Chuanfu's cousin, BYD's co-founder and early financial backer; he has held BYD shares through Guangzhou Rongjie Investment. The current percentage was not verified.

  2. BYD owns Yangwang at 100% since January 2023.

    Yangwang is BYD's own brand, launched in January 2023 and marketed through Shenzhen Yangwang Auto Sales Co., Ltd. There is no outside shareholder.

Every holding above this entity, with the stake and the date it began.
Holder Holds Kind Stake Since
Lü Xiangyang BYD holds a stake in not published February 1995
BYD Yangwang owns 100% January 2023

Yangwang: questions people ask

Who owns Yangwang?
BYD, outright. Yangwang is BYD's own top-end brand, launched in January 2023, not a joint venture or an acquisition.
What does Yangwang mean?
仰望 (Yǎngwàng) is an ordinary Chinese word meaning 'to look up at', with a sense of admiration.
How much does a Yangwang cost?
The brand is positioned above CN¥1 million, roughly US$140,000, which is far above anything else BYD sells.
Is Yangwang sold outside China?
Not under its own name. Sales are domestic; where BYD takes these cars abroad it generally uses the Denza badge.

Related

Sources for Yangwang

  1. Wikipedia, Yangwang. Read . Launch dates, price band, e4 and DiSus technology, model range and China-only sales
  2. Wikipedia, Denza. Read . States that Yangwang and Fangchengbao export models are sold under the Denza brand
  3. Wikipedia, List of automobile manufacturers of China. Read . Yangwang listed as a BYD Auto brand.
  4. Wikipedia, BYD Company. Read .