灵魂Souo

Who owns Souo? The ownership chain, Great Wall Motor's stake and the 2024 deal

Facts checked

Souo appears here because the ownership graph records a holding in it by a Chinese entity. The chain below is the whole of what this site claims.

Souo is Great Wall Motor's motorcycle brand, established in 2024 and listed on the company's own About page as GWM SOUO.

The short answer

Controlled by Great Wall Motor
Stake100%
Since2024
Kindbrand
OriginCN
Name in Chinese 灵魂 Línghún “ling-HWUN”
Top of the chainWei Jianjun

The chain, step by step

  1. Wei Jianjun controls Baoding Innovation Great Wall Asset Management Co., Ltd..

    Wei Jianjun is the legal representative of Baoding Innovation Great Wall Asset Management Co., Ltd., the company that holds the controlling block in Great Wall Motor. His exact percentage of that company is not set out in any filing read here; a figure of about 62% circulates in press profiles and is left out rather than recorded unverified.

  2. Baoding Innovation Great Wall Asset Management Co., Ltd. owns Great Wall Motor at 59.9%.

    Great Wall Motor's controlling shareholder held 5,115,000,000 shares at 30 June 2026, shown as 59.902% of the share capital on one aggregator and 59.63% on another. HKSCC Nominees, which holds the Hong Kong-traded H shares, was next with 2,305,334,261 shares. Both aggregator pages rendered the holder's name inconsistently; the underlying share count and date agree.

  3. Great Wall Motor owns Souo at 100% since 2024.

    Souo is Great Wall Motor's motorcycle brand, established in 2024 and listed on the company's own About page as GWM SOUO.

Every holding above this entity, with the stake and the date it began.
Holder Holds Kind Stake Since
Wei Jianjun Baoding Innovation Great Wall Asset Management Co., Ltd. controls controls not published
Baoding Innovation Great Wall Asset Management Co., Ltd. Great Wall Motor owns 59.9% not published
Great Wall Motor Souo owns 100% 2024

Souo: questions people ask

Who owns Souo?
Great Wall Motor Company Limited of Baoding, China - the same company behind Haval, Tank, Wey, Ora and the Poer pickups.
What does Souo mean?
The Chinese name is 灵魂 (Línghún), soul. The Latin spelling Souo is built to echo the English word.
Is Souo sold outside China?
No export programme was established in this pass. The brand is new, launched in 2024.

Related

Sources for Souo

  1. Wikipedia, Great Wall Motor. Read . Finding aid: Souo established 2024 as a luxury motorcycle brand; models S2000 and LH2000.
  2. Great Wall Motor, About GWM. Read . Lists GWM SOUO among the company's brands.
  3. Wikipedia, Wei Jianjun. Read . Finding aid; the article itself carries no shareholding figure.
  4. Sina Finance, 长城汽车 (601633) shareholder register. Read .
  5. Tonghuashun (10jqka), 长城汽车 (601633) 股东 (shareholders). Read .