M-Hero: owner, models, markets and what the name means
Facts checked United States status as of 4 September 2026
- State-owned
- Electric-native
- HKEX 0489
- SSE 600006
Listing: 1,697,025 vehicles, down 0.3% year on year
M-Hero is Dongfeng's luxury off-road brand, established in 2022. It takes its Chinese name, 猛士 (Měngshì), from the military light utility vehicle Dongfeng has built for the Chinese armed forces; the civilian brand is a separate business aimed at private buyers.
Its first model, the M-Hero 917, arrived in 2023 as a full-size off-road SUV in battery-electric and range-extender forms with a claimed output above 1,000 horsepower. The M-Hunter recreational off-roader followed in 2024 and the M817, a plug-in hybrid and range-extender, in 2025. Every M-Hero so far has been electrified; none is a conventional petrol vehicle.
In September 2025 M-Hero announced a joint arrangement involving Huawei to develop advanced off-road SUVs. The brand sells in China; no export market was confirmed for this entry.
Key facts
| Chinese name | 猛士 “MUNG-shr” fierce warrior; 猛 'fierce, violent' + 士 'warrior, gentleman' |
|---|---|
| Also written | Mengshi, M Hero and Dongfeng M-Hero |
| Owner | Dongfeng Motor Group |
| Founded | 2022 |
| Headquarters | Wuhan, China |
| Origin | China |
| First car | M-Hero 917, 2023 |
| Vehicles | Cars |
| Segment | Luxury |
| United States | Never sold in the United States — M-Hero is not sold in the United States and the sources consulted show no plan to enter. |
| Brand established | 2022, as a Dongfeng brand |
| First model | M-Hero 917, 2023, a full-size off-road SUV in battery-electric and range-extender forms with a claimed output above 1,000 hp |
| Current models | 917 (2023), M-Hunter (2024), M817 (2025); an X700 plug-in hybrid has been announced |
| Huawei tie-up | Announced September 2025, covering advanced off-road SUVs |
| Military lineage | The Mengshi name comes from Dongfeng's military light utility vehicle; the civilian brand is run separately |
Who owns M-Hero?
State-owned Assets Supervision and Administration Commission of the State Council owns Dongfeng Motor Group at 100% since 2003.
Dongfeng Motor Corporation is a central state-owned enterprise whose shareholding SASAC holds. Dongfeng told the Hong Kong exchange in February 2025 that a planned restructuring might change its controlling shareholder but would not change its ultimate controller, SASAC.
Dongfeng Motor Group controls M-Hero since 2022.
M-Hero is a Dongfeng brand, established in 2022 and named after Dongfeng's Mengshi military light utility vehicle. The holding structure inside the group was not verified for this entry.
The full ownership page for M-Hero · Is M-Hero Chinese?
Where M-Hero is sold
Recorded in 1 market : CN. Where a company publishes only its principal markets, that is a floor and not a complete list.
| Country | Code | Market page |
|---|---|---|
| China | CN | no page yet |
M-Hero: questions people ask
- Who owns M-Hero?
- Dongfeng, the state-owned carmaker at Wuhan. M-Hero is one of Dongfeng's own brands, not a joint venture.
- What does Mengshi mean?
- 猛士 (Měngshì) means 'fierce warrior'. It is the Chinese name of the brand and, before that, of Dongfeng's military light utility vehicle.
- Is M-Hero the Chinese Humvee?
- The name is shared, not the vehicle. Dongfeng's Mengshi military vehicle is often compared to the Humvee; M-Hero is a separate civilian brand of luxury off-roaders that borrowed the name.
- Is M-Hero sold outside China?
- No export market was confirmed for this entry. M-Hero's sales are in China.
Related
Sources for M-Hero
- Wikipedia, M-Hero. Read . Chinese name and meaning, 2022 establishment, model list and dates, military lineage, September 2025 Huawei arrangement